But more than that, it should turn down the noise of busywork and imposter syndrome in your day-to-day, and help you reclaim the confidence and capacity you need to focus on the big picture.
If you’re equal parts proud of all the ways you’ve grown your business since day 1, and getting impatient about when your “next level” will really start taking off:
It’s time for a rebrand and website design that bring your visuals into alignment with your authority, keep your audience (and yourself) excited about your content, and help you maintain the momentum you’ve already created.
Hi im casey!
I was a designer long before I opened my own studio, with a lifelong reputation for always being the “creative one” in my friend group – it wasn’t until I was pregnant with my second daughter and desperately looking for a way to reconnect with myself in the craziness of motherhood that I realized:
What I love most about brand design (beyond the satisfaction of putting together the perfect moodboard, ofc) is using design to help business owners grow their businesses sustainably – with a brand that feels inviting to their ideal clients and brings everything into alignment behind the scenes, too.
“My clients have told me I’m the best – but I’m still getting passed by for competitors who simply look more legit at first glance.”
“I know who I love working with, but I just want to work with them – not spend forever convincing them that I’m the right move”
“I need to post to Instagram, but I don’t know how to get it all onto a carousel – and I’m about to just give up after wasting 2 hours on Canva”
But more than that, it should turn down the noise of busywork and imposter syndrome in your day-to-day, and help you reclaim the confidence and capacity you need to focus on the big picture.
What the heck *is* brand strategy and Why You need it
Why I Don’t Offer “Brand In A Day” And “Website In A Week” Services
Is Your Brand Evolving With Your Business? 5 Signs It’s Time For A Refresh
On the Blog
A brand isn’t just about looking good—it’s about working hard for your business. That’s why I ground every design in strategy, ensuring it’s not only beautiful but also effective. From the color palette to the tiniest pixels, every detail is crafted to resonate with your dream clients and help your business grow.
I believe in giving each brand the space to breathe, evolve, and become something truly timeless (while still being efficient - you’ve got things to do, after all!). Rushing the process can mean missing opportunities to dig deeper. A thoughtful approach leads to a thoughtful brand—one that doesn’t just look good now, but continues to resonate for years to come.
I create a space where you can openly and confidently share your dreams for your business and life. I will always take the time to understand the heart of your business before starting design work, so you can be confident that each design decision will build a brand that reflects your vision.
Want someone who's truly in it with you
Believe that strategy and style go hand in hand
Agree that timeless brands aren't built overnight
You’ve poured your heart and soul into starting your business - it’s time for me to pour mine into bringing your next chapter to life.
Whether you’re just starting to scale and want to do it on the right foot, or you’re tired of being held back by a brand that doesn’t do your work justice - I’m here to help design the strategic, aesthetic foundation you need to grow your business and get back to your life.